Means of Non-verbal communication

Ministry of Education and Science of Ukraine

Kiev National Linguistic University 
 
 
 
 
 

Project in selective course:

“Means of Non-verbal communication” 
 
 
 
 

Student of a group 402

English department

Kudlinskyi Dmitro

Research supervisor: Stavycka T. E. 
 
 
 

2010

Plot

  1. Introductory ……………………………………………………………………………3
    1. Verbal Communication ……………………………………………………………3
    2. Nonverbal communication ………………………………………………………...3
    3. Verbal vs. oral communication ……………………………………………………4
    4. Characteristics of nonverbal communication …………………………………….4
  2. Non-verbal communication as a matter of fact in interviewing  …………………….5
    1. Differentiation on communication …………………………………………………5
    2. Interpreting non-verbal communication ………………………………………….7
    3. The transfer of non-verbal elements from the interpreter to the audience ……..9
  3. Characteristic features of  non-verbal communication by means of categories …..12
    1. Categories and Features …………………………………………………………..12
    2. Static Features ……………………………………………………………………..13
    3. Dynamic Features ………………………………………………………………….13
    4. Kinesics ……………………………………………………………………………..14
    5. Environment ………………………………………………………………………..15
    6. Paralanguage ……………………………………………………………………….15
    7. Silence and Time …………………………………………………………………...16
  4. Fact or speculations about non-verbal communication ……………………………..17
  5. Conclusion ……………………………………………………………………………...21
  6. Resume ………………………………………………………………………………….22
  7. Bibliography ……………………………………………………………………………23
 
 
 
 
 
 
 
 
 
 
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  1. Introductory

Communication is a process whereby information is enclosed in a package and is channeled and imparted by a sender to a receiver via some medium. The receiver then decodes the message and gives the sender a feedback. All forms of communication require a sender, a message, and an intended recipient, however the receiver need not be present or aware of the sender's intent to communicate at the time of communication in order for the act of communication to occur. Communication requires that all parties have an area of communicative commonality. There are verbal means using language and there are nonverbal means, such as body language, sign language, paralanguage, haptic communication, chronemics, and eye contact, through media, i.e., pictures, graphics and sound, and writing.

1.1 Verbal Communication

Human spoken and written languages can be described as a system of symbols (sometimes known as lexemes) and the grammars (rules) by which the symbols are manipulated. The word "language" is also used to refer to common properties of languages. Language learning is normal in human childhood. Most human languages use patterns of sound or gesture for symbols which enable communication with others around them. There are thousands of human languages, and these seem to share certain properties, even though many shared properties have exceptions.

There is no defined line between a language and a dialect, but the linguist Max Weinreich is credited as saying that "a language is a dialect with an army and a navy". Constructed languages such as Esperanto, programming languages, and various mathematical formalisms are not necessarily restricted to the properties shared by human languages.

Bernard Luskin, UCLA, 1970, advanced computer assisted instruction and began to connect media and psychology into what is now the field of media psychology. In 1998, the American Association of Psychology, Media Psychology Division 46 Task Force report on psychology and new technologies combined media and communication as pictures, graphics and sound increasingly dominate modern communication.

1.2 Nonverbal communication

Nonverbal communication is the process of communicating through sending and receiving wordless messages, language is not the only source of communication, there are other means also. Non-verbal communication is a non-word human process(such as gestures, facial expression) and the perceived characteristics of the environment through which human verbal and non-verbal messages are transmitted. It is called as silent language. Such messages can be communicated through gesture, body language or posture; facial expression and eye contact, object communication such as clothing, hairstyles or even architecture, or symbols and infographics, as well as through an aggregate of the above, such as behavioral communication. Nonverbal communication plays a key role in every person's day to day life, from employment to romantic engagements.

However, much of the study of nonverbal communication has focused on face-to-face interaction, where it can be classified into three principal areas: environmental conditions where communication takes place, the physical characteristics of the communicators, and behaviors of communicators during interaction.

Speech may also contain nonverbal elements known as paralanguage, including voice quality, emotion and speaking style, as well as prosodic features such as rhythm, intonation and stress. Likewise, written texts have nonverbal elements such as handwriting style, spatial arrangement of words, or the use of emoticons. A portmanteau of the English words emotion (or emote) and icon, an emotion is a symbol or combination of symbols, such as :), used to convey emotional content in written or message form. And verbal communication be seen as being rude and illiterate.

Other communication channels such as telegraphy fit into this category, whereby signals travel from person to person by an alternative means. These signals can in themselves be representative of words, objects or merely be state projections. Trials have shown that humans can communicate directly in this way without body language, voice tonality or words.

1.3 Verbal vs. oral communication

Scholars in this field usually use a strict sense of the term "verbal", meaning "of or concerned with words", and do not use "verbal communication" as a synonym for oral or spoken communication. Thus, vocal sounds that are not considered to be words, such as a grunt, or singing a wordless note, are nonverbal. Sign languages and writing are generally understood as forms of verbal communication, as both make use of words —  although like speech, both may contain paralinguistic elements and often occur alongside nonverbal messages. Nonverbal communication can occur through any sensory channel — sight, sound, smell, touch or taste. NVC is important as:

"When we speak (or listen), our attention is focused on words rather than body language. But our judgment includes both. An audience is simultaneously processing both verbal and nonverbal cues. Body movements are not usually positive or negative in and of themselves; rather, the situation and the message will determine the appraisal." (Givens, 2000, p. 4)

1.4 Characteristics of nonverbal communication

1. Non-verbal messages primarily communicate emotions, attitudes.

2. Non-verbal cues substitute for, contradict, emphasize or regulate verbal message.

3. Non-verbal cues are often ambiguous.

4. Non-verbal cues are continuous.

5. Non-verbal cues are more reliable.

6. Non-verbal cues are culture bound. 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

  1. Non-verbal communication as a matter of fact in interviewing

There are scores of definitions that researchers and scholars use to define non-verbal communication. Among the definitions we have studied, we chose and developed the points that seemed essential to us with respect to the frame of interpretation that is given for this essay.

Non-verbal communication consists of all the messages other than words that are used in communication. In oral communication, these symbolic messages are transferred by means of intonation, tone of voice, vocally produced noises, body posture, body gestures, facial expressions or pauses.

When individuals speak, they normally do not confine themselves to the mere emission of words. A great deal of meaning is conveyed by non-verbal means which always accompany oral discourse – intended or not. In other words, a spoken message is always sent on two levels simultaneously, verbal and non-verbal.

Non-verbal behavior predates verbal communication because individuals, since birth, rely first on non-verbal means to express themselves. This innate character of non-verbal behavior is important in communication. Even before a sentence is uttered, the hearer observes the body gestures and facial expressions of the speaker, trying to make sense of these symbolic messages. They seem to be trustable because they are mostly unconscious and part of every-day behavior. People assume that non-verbal actions do not lie and therefore they tend to believe the non-verbal message when a verbal message contradicts it. This was proven in tests in which subjects were asked to react to sentences that appeared friendly and inviting when reading them but were spoken angrily. In short, people try to make sense of the non-verbal behavior of others by attaching meaning to what they observe them doing. Consequently, these symbolic messages help the hearer to interpret the speaker’s intention and this indicates the importance of non-verbal communication in the field of interpretation. In daily conversations it often happens that we do not understand what the other person wants to say. Thus we ask questions such as “What do you mean by this” so that the speaker clarifies his message. The interpreter is deprived of this possibility and therefore has to fall back on other means allowing him to understand the speaker. This is the moment when non-verbal communication comes in, giving him subtle hints on how the message is to be understood.

From the speaker’s point of view, however, there are numerous functions of non-verbal behavior – even if he or she is not aware of them. Human beings use non-verbal means to persuade or to control others, to clarify or embellish things, to stress, complement, regulate and repeat verbal expressions. They can also be used to substitute verbal expression, as this is the case with several body gestures. Non-verbal communication is emotionally expressive and so any discourse appealing to the receiver’s emotions has a persuasive impact.

Although many non-verbal means are innate and universal, (i.e. people in different cultures have a common understanding of these cues), the contribution of non-verbal communication to the total meaning of a discourse can be culturally determined and differ in different countries.

2.1 Differentiation in communication

Intonation

Intonation is the way that the sender’s pitch of voice rises and falls when speaking. For example, it shows the interpreter whether the speaker expresses his or her message in the form of a question or statement. In the first case, the voice rises at the end of the phrase or the sentence and in the second case, it falls. At the same time, intonation indicates the end of an entity of information, which – in written communication – is shown by means of a comma, semicolon, point, exclamation mark or question mark. Another function of intonation is to lay emphasis on a particular word or idea, a detail that the interpreter must not fail to be aware of.

Tone of voice

The tone of voice is a means by which the speaker implies his or her attitude to the message. It is also a means by which he seeks a reaction from the hearer. In a political debate, for instance, the tone of voice is likely to be rousing, whereas on television the daily news is communicated in a more factual tone. Other examples of tone of voice are: aggressive, critical, nervous, disappointed, monotonous, friendly, enthusiastic, vivid, persuasive, etc.

Vocally produced noises

Spoken discourse can be accompanied by vocally produced noises that are not regarded as part of language, though they help in communication for the expression of attitude or feeling. Such non-lexical expressions differ in important respects from language: They are much more similar in form and meaning, i.e. universal, as a whole in contrast to the great diversity of language. Vocally produced noises include laughter, shouts, screams of joy, fear, pain, as well as conventional expressions of disgust, triumph, etc., traditionally spelled “ugh!”, “ha ha!”…

Body posture

Body posture is the bearing or the position of the speaker’s body. It is a more or less stable state and thus not to be confused with body gestures which are movements. Body posture can be characteristic and assumed for a special purpose or it can correspond to the normal expectations in the context of a particular situation. Obviously one can be lying down, seating, or standing. Normally, these are not the elements of posture that convey messages. However, when the speaker is slouched or erect, his or her legs crossed or arms folded, such postures convey a degree of formality or relaxation. Once more, they can also transfer symbolic messages on the orator’s attitude or intention with regard to the message.

Body gestures

A body gesture is a movement made with a limb, especially the hands, to express, confirm, emphasize or back up the speaker’s attitude or intention. This non-verbal activity is regularly used in oral discourse. If a body act requires no verbal accompaniment, it is called an “emblem”. Examples are: hand signals such as waving good-bye, the “V” for victory sign or the “high five” signaling victory. While some emblems, for example a clenched fist, have universal meaning, there are others that are idiosyncratic or culturally conditioned. The use of the zero shape made by the fingers, for instance, does not mean the same thing in different cultures. Standing for “OK” in the UK, it may be a vulgar expression in South American cultures, sometimes embarrassingly so… Body gestures are always perceived and interpreted together with facial expressions.

Facial expressions and eye movement

Facial expressions are dynamic features which communicate the speaker’s attitude, emotions, intentions, and so on. The face is the primary source of emotions. During oral communication, facial expressions change continually and are constantly monitored and interpreted by the receiver. Examples are: a smile, frown, raised eyebrow, yawn or sneer.

Eye movement is a key part of facial behavior because the eyes are invariably involved in facial displays. The different forms are observed to be cross-cultural. The frequency of eye contact may suggest either interest or boredom or may even betray dishonesty. The direct stare of the speaker can show candour or openness. Downward glances are generally associated with modesty; eyes rolled upwards are conveyed as a sign of fatigue. Researchers have discovered that certain facial areas reveal our emotional state better than others. For example the eyes tend to show happiness, sadness or even surprise. The lower face can also express happiness or surprise; a smile, for instance, can communicate friendliness or cooperation. As for the lower face, brows and forehead are known to reveal mostly anger.

Pause

A pause can have two different functions:

1. It can be a brief suspension of the voice to indicate the limits and relations of sentences and their parts. A pause then assumes a similar function in oral discourse to intonation.

2. It can consist of a temporary vocal inaction revealing the speaker’s uncertainty, hesitation, tension or uneasiness. In this context, a pause can also be judgmental by indicating favor or disfavor, agreement or disagreement. Consequently, the non-verbal cue of a pause can give rise to problems when interpreting it because its meaning can vary considerably. It can have a positive or negative influence on the process of communication.

2.2 Interpreting non-verbal communication

It has been stated that non-verbal communication plays a role in every kind of discourse, and in professional interpretation, it is crucial as well. This chapter discusses the following problems: in what situations and to what extent can the professional interpreter make sense of non-verbal communication? Where exactly in the brain is this interpretation of non-verbal communication located? For this chapter, websites were studied, since they are often more recent than books. Similar to the act of translation, the act of interpretation is influenced by many factors. This is why this chapter tries to give a different view by mentioning aspects from the fields of sociology, neurophysiology and psychology.

The importance of face-to-face situations

Non-verbal communication does not only play a role in face-to-face situations. It is also important in mediated communication, for example, as this is the case for telephone interpreting, where the interpreter does not see the speaker. Non-verbal communication is also crucial for every other kind of professional interpreting where the speaker cannot be seen. It is important, because even in such situations the voice itself can express non-verbal paralinguistic messages. Those messages, for example, are intonation, tone of voice, vocally produced noises or pause. Then again, it has to be considered that non-verbal, communicative acts might only be fully expressed and observed in face-to-face situations, where rhetorical sensitivity is accompanied by visually perceivable emotions. As a result, this chapter will mainly consider face-to-face situations.

The importance of a shared culture

The differences between the use of verbal elements and the use of non-verbal elements can be described as the difference between doing and communicating about doing. It is believed that non-verbal communication is continuous, while verbal communication is discontinuous. Furthermore, as we have seen, verbal activity never stands alone – it is always joined by non-verbal action. Non-verbal action can be dynamic and spontaneous, but usually it is patterned by the respective culture. A successful interpretation of non-verbal elements conveyed by the speaker requires the same understanding of the symbols shared between interpreter and speaker. That means, for the understanding and for the correct interpretation of an utterance and its simultaneously conveyed non-verbal elements, it is crucial that there is a shared knowledge of the rules and codes of non-verbal communication, which are embedded in the participants’ culture. Therefore, if the participants have a shared understanding of non-verbal meanings, the interpreter can also predict the non-verbal action of the speaker. Predictability is extremely important for interpreters. That is, thanks to the interpreters’  unconscious or conscious knowledge of the culturally determined non-verbal elements, they are able to predict what exactly is going to be said, or are able to detect the meaning in an early stage of the discourse. Thus, predictability of meaning in the field of interpretation is not only a result of the interpreter’s general culture, but also a result of his ability to interpret non-verbal communication.

Interpreting non-verbal elements: neurophysiologic aspects

What is the biological explanation for the process of interpreting non-verbal elements, for the interpretation of gestures or other signs, as well as for the supposition that this process happens even before the act of interpreting utterances? It has been proved that emotional areas of the brain fire up even as cognitive areas fire up when discussing emotional topics. That means that the emotional areas of an interpreter’s brain will work as well as the cognitive areas, when the interpreter listens to an angry speaker who raises his voice. Of course, “good” interpreters should not show emotions and must remain impartial. However, it is clear that they are not machines, but human beings who also feel emotions and who can detect those emotions which are embedded in non-verbal communication. But how do human beings feel emotions? What are the neurophysiologic conditions for this process? The right hemisphere of the brain is also called the emotional brain, or limbic system. It is the oldest part of the human’s brain, the size of a walnut. The prefrontal cortex is a part of the neocortex, the so-called thinking brain. The neocortex is responsible for analytic processes, comparisons or considerations, for problem-solving, planning, organization and rational thought. It also processes emotionally relevant stimuli. Both prefrontal cortex and neocortex developed during the process of human evolution and are therefore younger than the limbic system. The prefrontal cortex as well as the neocortex interact with the evolutionary older limbic system. Part of the limbic system is called the amygdale.

The process of understanding non-verbal and verbal elements can be described as follows: Neural pathways bring information to the brain through the senses. Information entering through eyes or ears goes first to the thalamus, to the large part of the limbic system. The thalamus could be compared to a mail sorter. It decides to which parts of the brain to send the information. If the incoming information is emotional, the thalamus sends out two signals – the first to the amygdale and the second to the neocortex. As a result, the emotional brain, the limbic system, receives the information first. For the biological aspect of a species’ survival, here human beings, this point is very important: hypothetically, in the event of a crisis (attack of a wild animal, confrontation with an enemy etc.) the interpreter could react (flee or fight) before the thinking brain has even received the information and had a chance to weigh the options. Today, the interpreter must not fear to be confronted with such dangerous attacks or confrontations. Today’s interpreter can generally react in a “cooler” way than his or her ancestors. The amygdale and the rest of the limbic system is a remnant of times when emotions like anger or anxiety were much more useful to the survival of the species than nowadays. However, today, interpreters can be confronted with an angry speaker, on whom more or less violent body gestures can be observed (for example when he or she bangs a fist on the table). In consecutive interpretation, thanks to the limbic system, the interpreter experiences the anger first, can then analyze it, and express the message with less violent body gestures, but, with a severe tone of voice.

The role of emotional intelligence

The ability of interpreting the meaning of the discourse, the messages that the speaker truly wanted to convey, does not only concern the notion of Intelligence Quotient, but also the Emotional Quotient. The Emotional Quotient stands for emotional intelligence. People who are emotionally intelligent know their strong points and weaknesses. They are able to motivate themselves and others in negative situations. They can work in teams, have leadership-capacities, a good management of time and resources, and most important, they can detect and understand their own as well as other peoples’ emotions. The Emotional Quotient and the Intelligence Quotient are two different notions. However, in the act of interpreting, they join together. Thus, the interpretive process is not only a rational, cognitive activity, but also involves emotions, which are associated with ideas. Of course, interpreters can vary in their abilities to interpret human behavior. It can be said that sometimes they lack emotional intelligence. Though, considering that people are deeply influenced by psychological, social, cultural processes, by gender, ethnicity and age, as well as by the media, interpreters should be aware of the hidden, inner dynamics that influence behaviors. Those who are able to think critically and to investigate the behavior of the speaker are able to ferret out the nature of those symbols.

However, communicative behavior can be studied and learned. Interpreters can become increasingly skilled at interpreting human behavior simply by keen observation. Furthermore, the more interpreters are mindful and pay attention to details and nuances in behavior, to gestures, intonation, facial expressions, and body signals, the more they will detect the true meanings of the speaker’s discourse.

2.3 The transfer of non-verbal elements from the interpreter to the audience

As mentioned above, non-verbal communication is emotionally expressive as people from all cultures smile, cry, caress, or then repress their emotions through body or facial action. Many emotional expressions seem to be displayed universally. However, non-verbal behavior varies from culture to culture, which means it is specific to each culture and may be interpreted differently.

What reactions do these non-verbal elements evoke among an audience when being transferred by an interpreter? Referring to the examples of non-verbal communication listed in chapter 3, the following text deals with the transfer and reception of such elements with special regard to cultural characteristics.

Intonation

Ideally, interpreters should reproduce the same intonation as the speaker. However, intonation is not always used correctly. For instance, the fact that simultaneous interpreters do not know how the speaker is going to proceed in his or her speech may lead the interpreters’ intonation to indicate their state of expectation. In that case, the voice tends to go up at the end of a sentence. In many languages, a rising intonation is a sign of surprise or a question, but when being used systematically by the interpreter it becomes very difficult for the audience to listen and understand where sentences begin and end, or to distinguish what is affirmative and what is interrogative.

Furthermore, interpreters should not emphasize words where there is no need for it. Especially in rather vacuous texts, the actual emptiness of the text is highlighted by stressing too many words and the interpreter will come across as a poor public speaker.

Tone of voice

The interpreters’ choice of the adequate tone of voice can give rise to serious problems. They can only be guided, in each case, by their tact and intuition. For example, an overreaction to being under pressure might manifest itself by an exaggerated attempt to sound calm. This can lead to a monotonous interpretation that sounds totally bored or even supercilious and will probably fail to communicate, as it might be rather irritating for the audience.

Vocally produced noises

Some speakers make often use of vocally produced noises such as “eh” when they hesitate between two words or two sentences. Yet the interpreters should bear in mind that the use of these noises is not allowed in all languages. Therefore, they should only transmit what is part of the message.

Body posture

The simultaneous interpreters might not be able to reproduce the speaker’s body postures (for example, due to the positioning of the booth) whereas interpreters that are visible to the audience may do so. However, one must take into account that the audience usually looks at the speaker while listening to a simultaneous interpretation. In this case, there is a rather small need for the interpreter for transferring body gestures.

Body gestures

Body gestures can only be transferred if the interpreter is visible for the audience. Body gestures vary considerably according to cultural regions. A speaker, for example, agrees on a proposal - which is reproduced by the simultaneous interpreter - but shakes his or her head several times. This might be a sign of consent in the speaker’s culture. However, a European audience will consider this gesture as a sign of refusal and is probably confused not knowing, which information might be correct – the positive one (by the interpreter) or the apparent negative one (visually). If the simultaneous interpreters could express themselves visually, they would support the verbal reproduction of consent by nodding their head.

It is generally not recommended that interpreters imitate or exaggerate (striking) gestures as they run the risk to make fools of themselves. 

Facial expressions and eye movement

Likewise, body gestures, facial expressions and eye movement differ from culture to culture. A speaker from a far Eastern country may report on a rather depressing subject but at the same time may be smiling or even laughing. Consequently, a European audience will be puzzled by these apparent contradictions. Once again, simultaneous interpreters are limited in their opportunities of cultural transfer for they cannot communicate visually in their booth and clarify the situation.

Pause

Appropriate pauses do add to the meaning of a speech and give interpreters time to gather their thoughts in order to provide a better interpretation. However, some interpreters may feel under pressure to keep up a continuous flow of sound. The interpreters think the audience will become impatient and lose confidence in them because the hearers seem to be missing something. Indeed, there are some people who encourage this belief, who turn round and frown or make gestures indicating they feel their headphones are no longer working if they do not hear something for a few seconds.  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

  1. Characteristic features of  non-verbal communication by means of categories

When Demosthenes was asked what was the first part of oratory he answered, "'action"; and which was the second, he replied, "action"; and which was third he still answered, "action." People tend to believe actions more than words!

Have you ever heard anyone say, "His actions spoke so loudly I couldn't hear what he said?" Have you ever wondered whether anyone has said this about you? What we do is a means of communication, subject to interpretation by others. Did you ever stop to think that even failure to act is a way of communicating?

Today, many researchers are concerned with the information sent by communication that is independent of and different from verbal information; namely, the non-verbal communication. Verbal communication is organized by language; non-verbal communication is not.

Communication is the transfer of information from one person to another. Most of us spend about 75 percent of our waking hours communicating our knowledge, thoughts, and ideas to others. However, most of us fail to realize that a great deal of our communication is of a non-verbal form as opposed to the oral and written forms. Non-verbal communication includes facial expressions, eye contact, tone of voice, body posture and motions, and positioning within groups. It may also include the way we wear our clothes or the silence we keep.

In person-to-person communications our messages are sent on two levels simultaneously. If the nonverbal cues and the spoken message are incongruous, the flow of communication is hindered. Right or wrong, the receiver of the communication tends to base the intentions of the sender on the non- verbal cues he receives.

3.1 Categories and Features

G. W. Porter divides non-verbal communication into four broad categories:

Physical. This is the personal type of communication. It includes facial expressions, tone of voice, sense of touch, sense of smell, and body motions.

Aesthetic. This is the type of communication that takes place through creative expressions: playing instrumental music, dancing, painting and sculpturing.

Signs. This is the mechanical type of communication, which includes the use of signal flags, the 21-gun salute, horns, and sirens.

Symbolic. This is the type of communication that makes use of religious, status, or ego-building symbols.

Our concern here will be with what Porter has called the physical method of non-verbal communication.

Knowledge of non-verbal communication is important managers who serve as leaders of organizational "teams," for at least two reasons:

• To function effectively as a team leader the manager must interact with the other members successfully. Non-verbal cues, when interpreted correctly, provide him with one means to do so.

• The team members project attitudes and feelings through non-verbal communication. Some personal needs such as approval, growth, achievement, and recognition may be met in effective teams. The extent to which these needs are met is closely related to how perceptive the team leader and team members are to non-verbal communication in themselves and in others on the team.

If the team members show a true awareness to non-verbal cues, the organization will have a better chance to succeed, for it will be an open, honest, and confronting unit. Argyle and his associates have been studying the features of nonverbal communication that provide information to managers and their team members. The following summarizes their findings:

3.2 Static Features

Distance. The distance one stands from another frequently conveys a non-verbal message. In some cultures it is a sign of attraction, while in others it may reflect status or the intensity of the exchange.

Orientation. People may present themselves in various ways: face-to-face, side-to-side, or even back-to-back. For example, cooperating people are likely to sit side-by-side while competitors frequently face one another.

Posture. Obviously one can be lying down, seated, or standing. These are not the elements of posture that convey messages. Are we slouched or erect ? Are our legs crossed or our arms folded ? Such postures convey a degree of formality and the degree of relaxation in the communication exchange.

Physical Contact. Shaking hands, touching, holding, embracing, pushing, or patting on the back all convey messages. They reflect an element of intimacy or a feeling of (or lack of) attraction.

3.3 Dynamic Features

Facial Expressions. A smile, frown, raised eyebrow, yawn, and sneer all convey information. Facial expressions continually change during interaction and are monitored constantly by the recipient. There is evidence that the meaning of these expressions may be similar across cultures.

Gestures. One of the most frequently observed, but least understood, cues is a hand movement. Most people use hand movements regularly when talking. While some gestures (e.g., a clenched fist) have universal meanings, most of the others are individually learned and idiosyncratic.

Looking. A major feature of social communication is eye contact. It can convey emotion, signal when to talk or finish, or aversion. The frequency of contact may suggest either interest or boredom.

The above list shows that both static features and dynamic features transmit important information from the sender to the receiver.

Tortoriello, Blott, and DeWine have defined non-verbal communication as:

". . . the exchange of messages primarily through non-linguistic means, including: kinesics (body language), facial expressions and eye contact, tactile communication, space and territory, environment, paralanguage (vocal but non-linguistic cues), and the use of silence and time."

Let's review these non-linguistic ways of exchanging messages in more detail.

3.4 Kinesics

Lamb believes the best way to access an executive's managerial potential is not to listen to what he has to say, but to observe what he does when he is saying it. He calls this new behavioral science "movement analysis." Some of the movements and gestures he has analyzed follow:

Forward and Backward Movements. If you extend a hand straight forward during an interview or tend to lean forward, Lamb considers you to be an "operator"- good for an organization requiring an infusion of energy or dramatic change of course.

Vertical Movements. If you tend to draw yourself up to your tallest during the handshake, Lamb considers you to be a "presenter." You are a master at selling yourself or the organization in which you are employed.

Side-to-Side Movements. If you take a lot of space while talking by moving your arms about, you are a good informer and good listener. You are best suited for an organization seeking a better sense of direction. Lamb believes there is a relationship between positioning of the body and movements of the limbs and facial expressions. He has observed harmony between the two. On the other hand, if certain gestures are rehearsed, such as those made to impress others, there is a tendency to separate the posture and the movements. The harmony disappears.

Studies by Lamb also indicate that communication comes about through our degree of body flexibility. If you begin a movement with considerable force and then decelerate, you are considered a "gentle-touch." By contrast, if you are a "pressurizer," you are firm from beginning to end. The accuracy of Lamb's analyses is not fully known. However, it is important that corporation executives are becoming so sensitive to the importance of non-verbal messages that they are hiring consultants, such as Lamb, to analyze non-verbal communications in their organizations.

Facial Expressions

Facial expressions usually communicate emotions. The expressions tell the attitudes of the communicator. Researchers have discovered that certain facial areas reveal our emotional state better than others. For example, the eyes tend to reveal happiness or sadness, and even surprise. The lower face also can reveal happiness or surprise; the smile, for example, can communicate friendliness and cooperation. The lower face, brows, and forehead can also reveal anger. Mehrabian believes verbal cues provide 7 percent of the meaning of the message; vocal cues, 38 percent; and facial expressions, 55 percent. This means that, as the receiver of a message, you can rely heavily on the facial expressions of the sender because his expressions are a better indicator of the meaning behind the message than his words.

Eye Contact

Eye contact is a direct and powerful form of non-verbal communication. The superior in the organization generally maintains eye contact longer than the subordinate. The direct stare of the sender of the message conveys candor and openness. It elicits a feeling of trust. Downward glances are generally associated with modesty. Eyes rolled upward are associated with fatigue.

Tactile Communication

Communication through touch is obviously non-verbal. Used properly it can create a more direct message than dozens of words; used improperly it can build barriers and cause mistrust. You can easily invade someone's space through this type of communication. If it is used reciprocally, it indicates solidarity; if not used reciprocally, it tends to indicate differences in status. Touch not only facilitates the sending of the message, but the emotional impact of the message as well.

Personal Space

Personal space is your "bubble" - the space you place between yourself and others. This invisible boundary becomes apparent only when someone bumps or tries to enter your bubble.

How you identify your personal space and use the environment in which you find yourself influences your ability to send or receive messages. How close do you stand to the one with whom you are communicating ? Where do you sit in the room? How do you position yourself with respect to others at a meeting? All of these things affect your level of comfort, and the level of comfort of those receiving your message.

Goldhaber says there are three basic principles that summarize the use of personal space in an organization: The higher your position (status) in the organization,

Means of Non-verbal communication